Summer Swim 2015

Disney Store summer swimwear and accessories campaign for both In-Store and Online.

Full-time Employer: The Walt Disney Company     team: Disney Store Brand & Image     role: Senior graphic designer (lead), Brand Identity for In-Store (Brick 'n Mortar) & Online, visual design, marketing & Promotional ads, social media, affiliate banner ads, Photography Look & Feel, style guide

Logo Lock-Ups for Summer Swim campaign

Font family & Color Palette

Swim Shop main page

Representative homepage

Category pages

Baby Category

Representative mobile homepage

Logo lock-up for UPF 50+ (UV protection)

Select Affiliate banner Ads

Logo Lock-Ups for Swim Sale a part of the Summer Swim campaign

Select Email Blast footer ads

Select Email blasts

Unused Logo lock-up for an In-Store event